Act for Acts
Comparative Reference This Section corresponds to Section 122 of the Trade and Merchandise Marks Act, 1958 which specifies the position of the Trademark Agent. Definition of Trademark Agent The process of getting your trademark registered is now available online as well as the physical form. This process initially comes across to be fairly simple, something that a common man can […]
Continue reading »Infringement and passing off through advertisements: “Comparative advertisement” which discredits or denigrates the trademark or trade name of the competitor cannot be permitted. Indian attorneys and courts shall be called upon to determine the rules on advertising and comparative advertising which is catching on in India. Certain observations of advertisement by Indian Courts: Advertisement is a step in the process […]
Continue reading »Trademark – “A valuable Asset “: Two most valuable assets of an enterprise are its “trademark and Workforce”, both of which do not appear in the balance sheet. The trademark assists the enterprise in creating, maintaining and developing its markets. What is Best Value Test? A customer buys the brand or the product which, in his view, provides the best […]
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